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In a Word, by Mark Broatch
Free Ebook In a Word, by Mark Broatch
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In today’s information-overloaded society, are your words likely to be read or heard over the next person’s?Do you sound confident and clued-up when discussing classical music, white wines, seminal novels of the 1950s or car-chase movies?When reaching for an exquisitely complimentary adjective, can you readily produce anything fruitier than ‘great’, ‘nice’, or ‘stunning’?If your answer is ‘No’, you need In a Word – the book for creative writers, bloggers, students, journalists, critics, speech writers, coaches… anyone, in fact, who’s in the habit of using words with precision and flair. It is designed to guide you to the exact term you need in order to communicate thoughtfully, effectively, impressively.Whether your topic is food or famous prisons, music tempos or mythological creatures, tennis strokes for tabloidese, you’ll find plenty of help and inspiration in the pages of In a Word.
- Sales Rank: #2914560 in eBooks
- Published on: 2003-07-01
- Released on: 2003-07-01
- Format: Kindle eBook
About the Author
Mark Broatch was born in the UK and migrated to New Zealand as a child. Since gaining an MA in English he has worked in journalism for more than 20 years, including periods as chief sub-editor for two national magazines and deputy editor for an IT business newsweekly. Mark is currently a senior editor at a national Sunday newspaper. He previously co-wrote a guide to using PCs and the internet called Get the Net: The Internet and e-Mail Made Easy.
Most helpful customer reviews
0 of 1 people found the following review helpful.
Looking forward to using this book in anger
By Chris Bell
Self-respecting writers (and, for that matter, self-loathing ones) have bookshelves groaning with reference works. It's an occupational hazard that either the precise book you need is inexplicably lost, loaned, missing in action or, just as bad, you can't remember which one contains that vital reference. Mark Broatch's 'In A Word: The Essential Tool for Finding the Perfect Word' does a lot to bridge those gaps between the writer's mind, dictionary and thesaurus.
In time, 'In A Word' may become an indispensable guide for those who work with words -- whether trying against all odds to meet a looming deadline or labouring under pressure and the numbing volume of choice. Maybe you're struggling to write a headline for an overdue article, or you're an editor trying to replace the one a clueless contributor has supplied. In most cases, that editor's memory -- augmented by a glance in a thesaurus to reassure herself she hasn't forgotten a better option -- does the trick. But sometimes what you need is a category tool-chest, the Swiss Army Multitool of word choices. Imagine you're rushing to get a film review up on your website ahead of the competition but the headline in front of you is as hackneyed as a 1960s comedy. Open 'In A Word' to the Contents section, look up 'Art & Media', go to the 'Film' category on page 126, and you'll find not only criticism elements -- words and phrases like box office, casting and subtext -- but also synonyms for film and film genres.
So far I've made it sound as though this book is aimed exclusively at writers working in print or online. But 'In A Word' is also a tool for newsrooms, creative agencies, PR professionals, agents and anyone who sells ideas and products.
If you're desperately seeking word associations, character descriptions or the right way to sum up a state of mind it'll probably be revealed following a glance at the Contents section. With time to kill you can benefit just from browsing it, but I'm looking forward to the next opportunity I have to use it in anger. Broatch hasn't set himself the impossible task of making a dictionary, thesaurus or style book redundant -- this is a more specialised publication than any one of those -- he describes it in his introduction as a "cheat sheet", but even a few moments thumbing through it reveal it to be far more substantial than that.
The 'Reference' section at the back is likely to be especially useful to those in a rush. You're programmed to fail if you set out to do justice to everyone's "seminal artworks" and noted personalities (for instance, the "Prominent Film Directors" list omits Wim Wenders and no doubt others). It's the nature of such lists that you ignore somebody considered prominent by someone, somewhere. Nevertheless, the lists of genres, types, noises, weapons and all manner of things you may never have seen on a single page are bound to come in handy at some time -- assuming you can remember where to look.
And that's perhaps the biggest drawback of maintaining a reference library: locating the right source just when you need it. Every writer in a hurry has experienced that ticklish frustration of knowing the right word is on the shelf in front of you, if only you could remember in which book. It speaks volumes for 'In A Word' that it's likely to be on one of its 190 pages. And if it isn't, it'll certainly provide the kind of lateral thinking you need to kick-start an alternative idea.
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